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How to Best Promote Your Sales Promotions

What is a Sales Promotion?  When done correctly, sales promotions can transform a business.    Most of us these days know sales promotions are usually designed to increase sales or, encourage the use of a service. They are also often one type of marketing strategy confused with general advertising.  In fact, the two are different.  Because,Continue Reading “How to Best Promote Your Sales Promotions”

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Increase Your Traffic with Improved Image Names

We all know the old cliché, “A Picture Speaks a Thousand Words.”  From the oldest cave paintings and Egyptian hieroglyphs to today’s social media shares, we are consistently finding new ways to use images to communicate, tell stories, make sales and of course increase traffic to your website. When it comes to e-commerce, companies likeContinue Reading “Increase Your Traffic with Improved Image Names”